Turkey’s leading tire manufacturer, Lassa, June 3 announced a 21.6 million euro sponsorship deal with FC Barcelona.
The four-year global partnership agreement between Lassa Tyres and Spain’s top football club will see the club’s basketball, handball, roller hockey and five-a-side football teams officially rebranded FC Barcelona Lassa - the first time the club’s indoor sports teams have shared a commercial partner.

The deal gives Lassa comprehensive branding and promotional rights.
“Lassa Tyres became the second global brand that supports more than one FC Barcelona team” , said in a statement.

bbabo.Net