The Associated Press (AP), an international news agency, has announced a joint launch with Xooa of an NFT marketplace where it will sell the work of its photojournalists. The platform will begin its work on the Polygon blockchain, according to the AP website.

The release notes that you can buy NFT tokens in a photo by paying with bank cards or cryptocurrency (MetaMask, Fortmatic, Binance and Coinbase wallets are supported). The lots will contain additional information about the date and location of the shooting, the equipment used for the photo and the characteristics of the camera.

One of the first lots will be a photograph of AP employee Oded Balilti, taken on February 1, 2006, in the Amun settlement in Israel. It depicts a confrontation between a local resident and the security forces. For this work, Balilty received the Pulitzer Prize. The starting price of the lot is still unknown.

The news agency promises that the platform will devour a "rich set of original" metadata about where and how the photos were taken. The first collection, which goes on sale on January 31st, will include NFT tokens for photographs of space, nature, war and other images that should draw attention to the work of AP photojournalists, the agency said in a press release.

AP noted that the proceeds from the sale of tokens will be used to fund journalistic activities. The release also states that the news agency will receive a commission of 10% of the amount of further resale of tokens.

The Associated Press is not the first media outlets to take an interest in the NFT. Previously, Quartz magazine and the New York Times announced the sale of their articles' NFT tokens. In addition, the CEO of the Getty Images photo stock, Craig Peter, in December 2021 hinted that the company was working in this direction.

bbabo.Net