New CEO of Twitter Parag Agrawal. He has been with Twitter for over 10 years. Since 2017, he has served as CTO.
On December 4, 2021, Twitter CEO Parag Agrawal announced significant personnel changes in the company's management. He fired chief engineer Michael Montano and company designer Dantley Davis. They will leave Twitter before the end of the year. The reason for the changes, according to the new CEO, is the need for a shake-up to optimize the company's activities, operational efficiency and accelerate its growth.
Agrawal introduced new positions of general managers instead of chief engineers. They will now lead Twitter's core teams - developers, product and service management, design and research.
The reshuffle will also affect all teams - they will be reorganized into three new divisions: consumer, commercial and core technical. These divisions will be led by Twitter-based executives and engineers Kaiwon Baikpur (founder of Periscope), Bruce Falk and Nick Caldwell, respectively, who will become general managers.
Twitter has already filed data with the US Federal Securities and Exchange Commission on new company structure.
In a corporate-wide email, Agrawal told employees that he will focus on "making decisions clearly, strengthening accountability and executing faster." He explained that he is "making a number of organizational and management changes to best help the company achieve success." In his opinion, the company has an urgent need to improve efficiency, and this can only be done by changing part of the technical leadership.
Industry experts believe this reorganization of Twitter will help the company revolutionize its culture. For several years now, market experts have noticed that Twitter has been slow to innovate, and the company itself suffers from internal conflicts between management and investors, as well as criticism from other social networks for its inability to control the spread of disinformation and other harmful content.
According to the Washington Post, Dantley Davis, formerly director of product design at Facebook, joined Twitter in 2019 to lead the design team. The publication clarified that he is black and Asian, and he was also the first black executive of Twitter to report directly to the CEO of the company. Twitter touted him as an energetic leader who would purge toxic content from the platform. According to internal sources, some employees of the company often criticized him for his rude and aggressive management style.
The publication recalled that the head of the engineering department of Twitter Michael Montano is a veteran in the company. He always tried to protect his employees and was an ardent activist of the possibility of remote work. On Twitter, this mode of operation was permanently adopted in 2020.
In addition to Michael Montano and Dantley Davis, Twitter head of human resources Jennifer Christie will leave. Her departure is not related to the reorganization and was planned even earlier. Christie will be replaced by Dalan Brand's VP of Human Resources and Head of Integration and Diversity.
Notably, at the same time, Twitter's Senior Director of Product Management Sarah Beikpur announced that she would also be leaving the company. Beikpur, who is married to Twitter CEO Kaiwon Beikpur (who will now become general manager), said her departure just coincided with a reorganization, and she had planned it earlier.
Twitter creator Jack Dorsey announced in late November that is leaving the post of CEO of the company, and his place will be taken by Parag Agrawal. Agrawal, 37, was unanimously elected to replace Dorsey by Twitter's board of directors. At the company's general meeting on the occasion, Dorsey highlighted Agrawal's engineering background and the fact that he has climbed the Twitter ladder in ten years, making him the ideal candidate to run an influential social media company. Dorsey clarified that Agraval is tasked with making Twitter a fast-paced company, but that he will also face scrutiny from lawmakers seeking to regulate social media.
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