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New York Times bought one of the largest sports media for $ 550 million

The New York Times has agreed to acquire one of the world's largest sports media, The Athletic. This was reported on the newspaper's website.

The deal will amount to $ 550 million and should be completed by April this year. It is noted that the deal brings the New York Times, which has a total of more than 8 million subscribers, closer to its goal of having 10 million subscribers by 2025.

Khabib Nurmagomedov became a shareholder in UFC Martial Arts "We are currently pursuing a goal of well over 10 million subscribers, and we believe that The Athletic will allow us to expand the market of potential subscribers," said Times Company CEO Meredith Kopit Levien. According to her, the number of subscribers to both media outlets at once is "relatively small."

The Athletic subscription is $ 7.99 per month. The number of subscribers to this portal is estimated at 1.2 million people.

The portal has about 600 employees, of which about 400 are in the newsroom, making it the second largest sports media employer in the country after ESPN.

When asked about possible layoffs at The Athletic, Levien said that at the moment this is not in the plans.

New York Times bought one of the largest sports media for $ 550 million